E-commerce means death of mass marketing

Executive Summary:a. what is e-commerce?b. what is locoweed- marketing? partnership sight-marketing with e-commerceMass marketing dying today:a. bundle marketing agent the process in the historicalb. new technologies:- lucre: all information atomic number 18 there- the vomit of activities users undertake onlinec. plenty marketing fraud todayOpportunities in both(prenominal): the business-to-consumer and business-to-business onlineRecommendations for mass-marketing improve. ConclusionSourcesExecutive summaryCommon topic today, in the primary(prenominal) everywhere, is that mass marketing is dead or is on the counseling out. As far as I read, mass-marketing is advertising to lifesize market segments through mass media and other(a) public forum. In mass-marketing, millions are invested in TV, practiced rapscallion advertisings in newspapers and radio. What cause the end of the mass-marketing? E-commerce is one part of what makes mass-marketing death. E-commerce is s omewhat doing business online, via the web. It is in alike(p) manner called e-business, e-tailing and I-commerce. Although e-commerce implies that exhaustivelys and services backside be purchased online. In this paper, I?m going to draw up about why and how e-commerce makes end of the mass marketing. Additionally, I would like to mention what mass- marketing meant in the past but how its escort now and about new technologies what is the main mass-marketing competitor. 1 Connection mass-marketing with e-commerce1.1 AdvertisingThe main connection between e-commerce and mass marketing is advertising.

tralatitious advertising for mass-mar keting are:?TV and radio set?Magazines and ! Newspapers?Billboards?BrochuresE-commerce makes also advertising but on the internet, everything takeplace online. 1.2 ProductionAs mass-marketing such e-commerce produces incompatible products. 2 Mass marketing dying today2.2 Mass marketing means the process in the pastMass-marketing lost its total dominance. prototypal of all, mass have already bored by the equivalent advertising. For example, allow?s take a TV. When people move up to home in the evening after the work, usually they are watching TV. They prefer look at some nigh(a) movie or evening news, but after from from each one one 10 minutes they have... If you want to get a full essay, order it on our website: BestEssayCheap.com

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